Real Estate
10% → 40% Digital Sales ContributionLarge Real Estate Developer
// the challenge
One of Hyderabad's largest real estate developers had digital contributing less than 10% to overall property sales. The team lacked a structured digital marketing function and CRM integration.
// the approach
- →Led complete digital marketing transformation from strategy to execution
- →Managed and scaled digital budgets from ₹10L to ₹10Cr across projects
- →Built end-to-end lead management with CRM automation and lead scoring
- →Implemented full-funnel tracking from ad click to site visit to sale
// the impact
40%
Digital Sales Contribution
₹10Cr
Digital Budget Managed
4X
Lead Quality Improvement
100%
CRM Adoption
// key insight
"Digital transformation in real estate isn't just about running ads — it's about building the entire measurement and follow-up infrastructure that makes ads work."