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Field notes from Yash
Short, practical notes on growth marketing, automation, and building scalable digital channels — written by Yash Kumar - a Performance Marketer with 16 years of experience.
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CRO
Landing Page Optimization
D2C
AI Marketing
Claude
Ecommerce
Auditing D2C Landing Pages with AI: A Live Claude Walkthrough
We built a reusable D2C product-page audit skill in Claude Code and ran it on a live supplement page — first-fold, CTA, mobile LCP, trust markers and quick wins.
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Meta Ads
Facebook Ads
AI Marketing
Claude
MCP
Performance Marketing
Auditing Meta Ads with AI: An Honest Claude + MCP Walkthrough
We pointed Claude at a live Meta Ads account via the official MCP — creative fatigue, ad frequency, campaign data, and what AI still gets wrong.
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Google Ads
AI Marketing
Claude
MCP
PPC
Marketing Automation
Auditing Google Ads with AI: A Live Claude + MCP Walkthrough
We connected Claude to Google Ads via the official MCP and ran a live audit — budget leaks, impression share, Quality Score, and where AI gets it wrong.
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